Add schema or generation

layouts/partials/head.html

@@ -19,6 +19,7 @@
       name="description"
       content="{{ if .Params.description }}{{ .Params.description }}{{ end }}"
     />
+    {{ partial "schema.html" . }}
 
     <!-- Styles -->
     <!-- Use Hugo Pipes to process the Sass file (convert to CSS, minify, and add a hash) -->

layouts/partials/schema.html

@@ -0,0 +1,64 @@
+{{ if .IsHome -}}
+<script type="application/ld+json">
+{
+    "@context": "http://schema.org",
+    "@type": "WebSite",
+    "name": "{{ .Site.Title }}",
+    "url": "{{ .Site.BaseURL }}",
+    "description": "{{ .Site.Params.description }}",
+    "thumbnailUrl": "{{ .Site.BaseURL }}favicon/favicon-32x32.png",
+}
+</script>
+{{ else if .IsPage }}
+{{ $author :=  or (.Params.author) (.Site.Author.name) }}
+{{ $org_name :=  .Site.Title }}
+<script type="application/ld+json">
+{
+    "@context": "http://schema.org",
+    "@type": "BlogPosting",
+    "name": "{{ .Title | safeJS }}",
+    "headline": "{{ .Title | safeJS }}",
+    "description": "{{ if .Description }}{{ .Description | safeJS }}{{ else }}{{if .IsPage}}{{ .Summary  }}{{ end }}{{ end }}",
+    "inLanguage": {{ .Site.LanguageCode | default "en-us" }},
+    "isFamilyFriendly": "true",
+    "mainEntityOfPage": {
+        "@type": "WebPage",
+        "@id": "{{ .Permalink }}"
+    },
+    "author" : {
+        "@type": "Person",
+        "name": "{{ $author }}"
+    },
+    "creator" : {
+        "@type": "Person",
+        "name": "{{ $author }}"
+    },
+    "accountablePerson" : {
+        "@type": "Person",
+        "name": "{{ $author }}"
+    },
+    "copyrightHolder" : "{{ $org_name }}",
+    "copyrightYear" : "{{ .Date.Format "2006" }}",
+    "dateCreated": "{{ .Date.Format "2006-01-02T15:04:05.00Z" | safeHTML }}",
+    "datePublished": "{{ .PublishDate.Format "2006-01-02T15:04:05.00Z" | safeHTML }}",
+    "dateModified": "{{ .Lastmod.Format "2006-01-02T15:04:05.00Z" | safeHTML }}",
+    "publisher":{
+        "@type":"Organization",
+        "name": {{ $org_name }},
+        "url": {{ .Site.BaseURL }},
+        "logo": {
+            "@type": "ImageObject",
+            "url": "{{ .Site.BaseURL }}favicon/favicon-32x32.png",
+            "width":"32",
+            "height":"32"
+        }
+    },
+    "image": {{ if .Params.images }}[{{ range $i, $e := .Params.images }}{{ if $i }}, {{ end }}{{ $e | absURL }}{{ end }}]{{ else}}{{.Site.Params.logo | absURL }}{{ end }},
+    "url" : "{{ .Permalink }}",
+    "wordCount" : "{{ .WordCount }}",
+    "genre" : [ {{ range $index, $tag := .Params.tags }}{{ if $index }}, {{ end }}"{{ $tag }}" {{ end }}],
+    "keywords" : [ {{ range $index, $keyword := .Params.keywords }}{{ if $index }}, {{ end }}"{{ $keyword }}" {{ end }}]
+}
+</script>
+{{ end }}
+